Alibaba.com launches Trade Assurance in Europe
Alibaba.com’s new Trade Assurance for European merchants boosts security in B2B trade. Covering Germany, France, Italy, and Spain, this free service includes secure payments, real-time order tracking, and market insights. Dermaroller, an SME using Alibaba.com, praised it for providing "confidence in protected transactions." Karl Wehner, Managing Director for DACH, highlighted that German companies, especially, benefit from greater security and risk minimization in global expansion. This move emphasizes Alibaba’s commitment to European SMEs, helping them expand globally with peace of mind.