Ochama expanded its pickup point network in Paris to streamline fulfillment, responding to a 172% year-on-year order growth in France from Jan-Aug 2024. Offering faster delivery and a broader product range, the move improves shopping for French customers.
On September 2, 2024, Ochama expanded its pickup points in the Paris region. This is part of its strategy to enhance fulfillment in France. With JD Logistics’ local warehouse support, customers can now collect orders the day after purchase. The brand also introduced next-day home delivery for 1,000 items, including food, electronics, and home goods. This marks a "significant milestone" as Ochama increases its presence in Europe.
From January to August 2024, Ochama saw a 172% increase in order volume in France. The expansion aims to meet growing demand while ensuring fast, reliable service. This growth reflects French consumers’ preference for Ochama's convenient shopping model. Customers benefit from both the pickup network and home delivery for a more seamless experience.
Ochama’s product offerings have more than doubled in the last year, now including air conditioners, refrigerators, electric bicycles, and more. Their 180-day replacement policy ensures customer confidence in large appliances. The retailer continues to leverage JD.com’s global supplier network, ensuring that French customers have access to a wide variety of high-quality products at competitive prices.
Launched in 2022 in the Netherlands, Ochama now delivers to 24 countries across Europe. It operates over 800 pickup points in France, Germany, Belgium, and the Netherlands. The expansion also includes more than 1,000 pickup lockers in the Netherlands and Belgium. Their “Ochama 1h delivery” service in Amsterdam further exemplifies the brand’s dedication to convenience, delivering within an hour for late-night orders.
How will Ochama's French expansion impact local retailers?
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