The EU is planning a tax or fee on ultra-low-cost e-tailers like Shein and Temu to address safety and counterfeiting concerns. Each second, 40 packages arrive in the Netherlands, prompting regulatory action for safety standards.
The European Union faces a surge in low-cost imports from e-tailers like Shein, Temu, and AliExpress. With over 40 packages arriving every second in the Netherlands alone, the bloc struggles to regulate safety and counterfeiting. Goods worth less than €150 are exempt from customs duties, creating a loophole. The Financial Times highlights that the EU is now considering tougher measures to protect consumers and ensure compliance with its standards.
One idea under discussion is a per-package administrative fee. This could cover the costs of enforcing safety checks. Such a fee would make low-value goods less profitable for sellers and encourage adherence to EU rules. However, implementing this would be complex, as member states, customs authorities, and businesses negotiate terms. Critics argue that this fee might increase consumer costs but fail to stop the inflow entirely.
Another proposal is a tax on e-commerce platforms’ EU revenue. Unlike per-package fees, this would directly target companies like Shein and Temu, ensuring they contribute to the bloc’s economy. This approach would align with broader EU goals of taxing digital giants fairly. However, taxing revenue raises legal questions with the World Trade Organization and could face strong resistance from China.
Any measure will require coordination among the EU’s 27 member states and international bodies. Experts warn that such policies might strain trade relations with China. However, European Commission officials believe these steps are necessary to enforce safety standards and protect European industries from unfair competition. The final decision is expected to take months or even years of negotiations.
Will EU taxes make Shein and Temu less competitive?
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