Alibaba launches Pic Copilot in the US, an AI design tool for SMEs. It enhances imagery, supports virtual try-ons, and saves $200/user. Black Friday users generated 80K images, boosting sales. Now offers 50 free credits for US SMEs.
Alibaba International Digital Commerce Group has launched Pic Copilot in the US. This AI-powered tool is tailored for small and medium enterprises (SMEs). Pic Copilot simplifies e-commerce tasks like image editing, virtual try-ons, and ad creation. It uses data from Alibaba to prioritize visuals that drive sales. During its Black Friday trial, over 35,000 global users created content used 200,000+ times, saving $200 per user.
The AI tool features 12 design options. It perfects images, swaps backgrounds, and supports virtual try-ons with diverse models. Users can upload personal images, replacing the need for expensive photo shoots. Themes tailored to US holidays like Thanksgiving add local appeal. Built on 250M parameters, the model enhances sales by analyzing click-through data across 240 product categories.
Black Friday results showed Pic Copilot helped 10,000 merchants create 80,000+ model images. Fashion entrepreneurs saved thousands in costs. For US SMEs, the platform now offers 50 free credits, enabling updates for up to 15 products at no cost. This reduces marketing expenses and levels the playing field for smaller businesses aiming to boost their online presence.
Alibaba's focus on the US reflects its strategy to expand beyond China. By offering tools like Pic Copilot, the company supports SMEs in staying competitive. The tool’s localized features, such as US-themed templates, highlight its commitment to regional needs. With AI driving personalization and efficiency, Pic Copilot is poised to redefine e-commerce for US entrepreneurs.
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