eBay launched an AI tool for background enhancement on June 5, 2024. The tool, available for iOS users in the U.S., U.K., and Germany, lets sellers replace image backgrounds with AI-generated ones. This feature helps improve photo quality and follows similar moves by Amazon and Google. Android rollout is planned soon.
On June 5, 2024, eBay introduced a new AI-powered tool that allows sellers to replace image backgrounds with AI-generated ones. Initially available for iOS users in the U.S., U.K., and Germany, the tool will be rolled out to Android users in the coming months. This feature aims to help sellers who lack professional photography equipment or skills, making their product photos more appealing.
The new background enhancement tool, powered by the open-source model Stable Diffusion, enables sellers to choose various backdrops for their products. This could include anything from a fancy tabletop to a colorful brand-specific background. This follows similar tools introduced by Amazon and Google last year, which leveraged generative AI to create new product imagery for advertisers.
eBay’s latest tool builds on its previous feature that used computer vision technology to provide listing photos with a simple white background. By introducing AI-generated backgrounds, eBay aims to significantly improve the visual appeal of product images. This development comes a year after eBay launched an AI feature to generate titles and descriptions for product listings.
In addition to the background tool, eBay recently launched the eBay Explore AI shopping discovery experience. This new feature personalizes feeds for Men’s and Women’s fashion based on user preferences and engagement. eBay Explore offers an endless feed of recommendations, displaying a single product shot with price and item details. It includes a Visual Search feature to find similar items and aims to enhance the discovery of new and interesting products.
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