🛒 Multi-Day Sales Event
TikTok Shop has launched its For You Days sales event in the UK, starting on September 23rd and running until September 30th. This event offers shoppers exclusive discounts across thousands of trending products from popular brands. It also introduces a fresh shopping experience by featuring LIVE shopping sessions, where consumers can watch products in action and purchase them instantly within the app.
🎥 LIVE Shopping Experience
The For You Days event heavily focuses on LIVE shopping, a feature growing in popularity in the UK. Influencers like Luke (@lopwert) and Amy Jo Simpson (@amyjosimpson) will host sessions lasting up to 16 hours, showcasing various products and providing exclusive deals. For instance, beauty brand Made by Mitchell will celebrate founder Mitchell Halliday’s birthday on September 26th with a special 10-hour LIVE session, offering a £30 Mystery Makeup Bundle.
💄 Brand Highlights and Deals
Among the top deals, wellness brand Free Soul will unveil product bundles with 25% off during its 12-hour session on September 24th. Coffee company Sage Studios will offer freebies like two bags of coffee beans with the purchase of an Espresso Machine and £50 cashback on orders of £200 or more during its session on September 30th. Sweaty Betty is offering 20% off all orders, while Made By Mitchell will have steep discounts on their makeup products.
📦 Unique Shopping Event
For You Days is more than just a sale; it’s an interactive shopping event that brings together brands, creators, and consumers. Jan Wilk, Head of Operations at TikTok Shop UK, emphasized that this event provides an entertaining way for the community to shop for their favorite products. Whether you’re interested in beauty, wellness, or homeware, there’s something for everyone during this unique shopping experience.
How do you feel about TikTok's LIVE shopping experience?
