1️⃣ Strategic Shifts 🔄
Just Eat Takeaway's departure from its in-house delivery model in Paris signifies a broader trend. In 2022, the company moved away from direct delivery across most of France, partnering with Stuart for courier services. This pivot to a third-party model aligns with its strategy to mitigate competitive disadvantages in the dynamic food delivery sector.
2️⃣ Financial Upswing 💰
Despite a 7% decline in gross transaction value to €13.22B in 2023 from €14.18B in 2022, Just Eat Takeaway posted an encouraging EBITDA of €143M in the first half of 2023. This financial turnaround, from a €134M loss in 2022, underscores the company's resilience and adaptability in a challenging market.
3️⃣ Regulatory Challenges 🏛️
CEO Jitse Groen has openly criticized the EU's inaction on the Platform Work Directive, aimed at recognizing gig workers as employees. This legislative environment influences Just Eat Takeaway's operational decisions, as the company navigates between regulatory compliance and business efficiency.
4️⃣ Innovation in Service 🚗
In its pursuit of diversification, Just Eat Takeaway announced a trial service in December 2023 for ordering food via in-car applications. This innovation, available initially in the UK and for stationary vehicles, reflects the company's commitment to adapting to consumer behaviors and technological advancements.
5️⃣ Looking Ahead 🌐
The closure of Scoober in Paris is more than a local event; it's a strategic maneuver reflecting Just Eat Takeaway's commitment to optimizing operations. The shift to a single delivery model aims to enhance efficiency and maintain service quality, even as it affects its workforce.
How will Just Eat Takeaway's strategic changes impact its market position in the evolving food delivery industry
