FedEx launches data-driven fdx platform

By  
Artur Stańczuk
September 29, 2024
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Summary:

FedEx launched its fdx platform, now available to U.S. businesses. fdx leverages FedEx’s vast data network to optimize customer journeys and boost conversion rates. Since its initial announcement in January 2024, brands like Z Supply have already seen revenue increases by 6.33% and a 1.34% lift in mobile conversions.

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