IKEA U.S. introduces a Spanish language e-commerce platform, providing support and accessibility for Spanish-speaking customers. This initiative enhances the shopping experience, ensuring inclusivity and better customer service.
IKEA U.S. has launched a Spanish language e-commerce platform for its Spanish-speaking customers. This new platform allows customers to shop for affordable home furnishings and stay updated with the latest news from IKEA. Customers can also discover various benefits, including how to become an IKEA Family member. This initiative is part of IKEA's commitment to inclusivity and accessibility in the U.S. market.
In addition to the online shopping experience, Spanish-speaking customers can receive support before, during, and after their purchase. IKEA has provided a Spanish-speaking co-worker for assistance via the support phone line. This step ensures that customers receive comprehensive support throughout their shopping journey, enhancing their overall experience with the brand.
"We are thrilled to offer this new platform to our Spanish-speaking customers," said Jessica Santiago Byrd, Multicultural Marketing Communications Manager for IKEA U.S. "At IKEA, we are committed to creating an inclusive and accessible shopping experience for all our customers. With this new platform, we hope to make it easier than ever for our Spanish-speaking customers to shop with us and become part of the IKEA Family."
The new Spanish language e-commerce platform is now live. Spanish-speaking customers can access it at https://www.ikea.com/us/es. This launch represents a significant milestone in IKEA's mission to provide an inclusive shopping experience for all its customers in the U.S., ensuring that language is no longer a barrier to enjoying IKEA's products and services.
How will IKEA’s Spanish platform impact U.S. sales?
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