📊 Store Brands on the Rise
Store-brand goods now account for 22% of grocery spending, a record high.
Walmart's Great Value, Kroger's Private Selection, and Aldi brands are leading.
Prices for groceries rose 26% since 2019, making store brands more appealing.
🛒 Why Consumers Choose Store Brands
65% of shoppers prefer store brands for lower prices, according to a Food Industry Association survey.
Consumers cut costs on other expenses like streaming services to afford groceries.
🏪 Retailers Invest in Store Brands
Walmart plans to launch a premium food line, Bettergoods, with items under $5.
Aldi to add 800 stores by 2028, with 90% of products as store brands.
Retailers like Trader Joe's and Lidl are attracting more foot traffic with private labels.
🍪 National Brands Under Pressure
National brands like McCormick and Campbell Soup are feeling the heat.
Food manufacturers are offering more deals and smaller packages to compete.
How are store brands impacting your grocery choices?
