📉 Q1 Overview
Zalando's first quarter in 2024 witnessed a slight decline in sales by 0.6%, totaling $2.37M. However, improvements were notable in its adjusted EBIT which rose to $30.5M, marking a significant turnaround from a loss of $0.8M in the same period last year.
🚀 Strategic Growth
Under its new ecosystem strategy, Zalando has seen its B2C and B2B sectors thrive. B2C revenues surged due to strong sales in beauty, sports, and kids segments. B2B growth was equally robust, with a 13% increase in revenue through expanded multi-channel partnerships.
🤖 Innovation and Expansion
Zalando is enhancing customer experience with digital tools like the body measurement size-advice feature, now available in six markets. B2B partnerships have also expanded, with Zalando welcoming five new merchants to its ZEOS multi-channel fulfillment.
🌍 Future Outlook
With a solid start to 2024, Zalando remains optimistic about its growth trajectory. The company has confirmed its full-year guidance, expecting a revenue growth of up to 5% and an adjusted EBIT of up to $485M.
Will Zalando maintain its growth in 2024?
