ChannelEngine and Aramex announced a partnership to expand marketplace access in the Middle East. The collaboration combines ChannelEngine’s integration platform with Aramex’s logistics expertise, streamlining e-commerce operations and enhancing reach.
ChannelEngine, a global e-commerce integration platform, has teamed up with logistics leader Aramex to open new marketplace opportunities across the Middle East. This collaboration will enable brands and retailers to scale their operations by accessing new sales channels while benefiting from streamlined logistics and reliable last-mile delivery. The partnership aligns with the region's growing e-commerce demand, projected to hit $50B by 2025.
At the heart of this partnership is a fully integrated API solution. This technology allows businesses to manage sales across multiple platforms seamlessly, saving time and reducing operational complexity. Niels Floors, VP of Strategic Development at ChannelEngine, emphasized how the collaboration simplifies e-commerce logistics and opens revenue opportunities for sellers, ensuring quick deliveries and satisfied customers.
Aramex's General Manager, Tarek Abuyaghi, highlighted their commitment to innovation, leveraging advanced API solutions to improve last-mile delivery services. He noted that this partnership not only boosts sellers' visibility and revenue but also aligns with the evolving expectations of the digital consumer. This approach sets a new standard for e-commerce logistics in the Middle East.
The Middle East's e-commerce market is one of the fastest-growing globally. By combining ChannelEngine’s expertise in multichannel integration with Aramex’s logistics capabilities, businesses can capture this momentum. This partnership enables sellers to meet the region's rising e-commerce demands efficiently, fostering growth in a competitive marketplace.
Will this partnership revolutionize MENA e-commerce?
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