Vietnam's Hi1 launches its first F2C e-commerce platform on Dec 11. It offers direct manufacturer-to-consumer connections with no seller fees, AI-powered support, and a focus on premium domestic products.
On December 11, Hi1 Vietnam JSC launched the nation's first factory-to-consumer (F2C) e-commerce platform. This innovative model eliminates intermediaries, ensuring direct connections between manufacturers and consumers. By waiving seller fees, Hi1 provides competitive pricing while supporting local businesses. Nguyen Dung, Hi1's chairman, calls it "a bridge between manufacturers and customers," aiming to be a top choice for smart Vietnamese shoppers.
Hi1 is powered by AI-driven solutions under the smart eVIPcare System ecosystem. Its AI delivers personalized product recommendations, 24/7 customer care, and deep insights into consumer behavior. Businesses like Bao Minh Agricultural Processing JSC laud AI's ability to optimize marketing, measure user engagement, and streamline operations. These innovations provide a seamless experience for shoppers and measurable benefits for suppliers.
Hi1 distinguishes itself from foreign platforms by focusing on high-value domestic goods such as OCOP products and craft village items. CEO Kieu Tien Anh highlights Hi1's rigorous input control, contrasting with foreign platforms that often lack product quality assurance. Unlike competitors, Hi1 prioritizes safety, flexible payment options, and premium lines, addressing gaps in Vietnam's e-commerce market.
Hi1 plans to partner with thousands of local manufacturers to expand its reach and product range. Incentive programs will drive consumer engagement and satisfaction. By emphasizing domestic products and developing premium offerings, Hi1 sets itself apart as a leader in Vietnam’s evolving e-commerce landscape. The platform's commitment to quality and innovation aligns with its goal of revolutionizing online shopping in Vietnam.
Would you choose Hi1 over foreign platforms?
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