Delivery Hero merges foodora, Yemeksepeti, and foodpanda, forming its second-largest organization. This merger, led by Tareq Barto, aims to enhance operational excellence and expand market leadership. The merger ensures customer service continuity and support for affected employees.
On July 31, 2024, Delivery Hero SE announced a strategic merger of its leading food delivery businesses - foodora, Yemeksepeti, and foodpanda. This merger is designed to strengthen its market position in Europe and Asia. These three businesses will now form the second-largest organization within Delivery Hero, enhancing operational excellence and increasing business leverage. This move is a significant part of the company's strategy to sustain profitable growth and expand its global market leadership.
The newly formed organization will be led by Tareq Barto, currently the Chief Operating Officer of talabat at Delivery Hero. Barto's extensive experience in the food delivery industry is expected to drive accelerated growth for foodora, Yemeksepeti, and foodpanda. The integration of these businesses will leverage Delivery Hero's Pandora platform technology, ensuring seamless operations and customer service across Europe and Asia.
The merger aims to unlock synergies, enabling the combined entity to better support millions of customers. It will also ensure that vendors and partners experience no disruption. However, the merger will affect some employees. Delivery Hero has committed to meeting all legal requirements and providing adequate support and care for those affected, demonstrating its commitment to responsible corporate practices.
Looking ahead, this merger underscores Delivery Hero's commitment to maintaining its market leadership. By combining the strengths of foodora, Yemeksepeti, and foodpanda, the company is well-positioned to capture new growth opportunities. No other Delivery Hero entity or service will be impacted, ensuring continuity and stability for the broader organization.
How will this merger affect the food delivery market?
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