1️⃣ Expanding Borders 🌎
On March 13, 2024, Amazon Business declared its grand entrada into Mexico, adding it as the tenth jewel in its international crown. With this move, Amazon Business is not just expanding; it’s bringing a whole marketplace fiesta to Mexico, joining the ranks with other major players in Germany, Canada, Spain, the U.S., France, India, Italy, Japan, and the UK. But it’s not just about spreading the Amazon gospel; it’s about intertwining with the local fabric – supporting almost 18k national sellers, 99% of whom are the backbone of the economy: small and medium-sized businesses.
2️⃣ Local Impact 🚀
“We’re jazzed about helping Mexican businesses streamline their purchasing and let them focus on their real mojo,” says Pedro Huerta, Amazon Mexico’s country manager. And it’s not just talk. Amazon Mexico boasts over 3 million products listed, directly and indirectly supporting over 57k jobs. This launch isn’t just about business; it’s about fostering growth, opportunity, and a splash of Amazon’s B2B magic in the Mexican market.
3️⃣ A World of Features 💼
Amazon Business isn’t just rolling into town with its name; it’s packing a piñata of features tailor-made for the Mexican business landscape. From a B2B website experience that feels just right, to Business Prime, special pricing, corporate accounts, streamlined approval processes, and more – it’s like Christmas came early for business buyers. And with a reported “roughly $35 million” in annualized gross sales, Amazon Business is a heavyweight contender in the B2B arena.
4️⃣ What Buyers Want 🛒
In the U.S., a staggering 60% of B2B buyers spend over a quarter of their purchasing on Amazon Business, with 28% admitting to doing more than half their buying there. This statistic isn’t just a number; it’s a testament to Amazon Business’s understanding of what businesses need. And now, Mexico’s local markets are poised to experience this convenience and efficiency firsthand, transforming how businesses buy and sell in the digital age.
Will Amazon change how Mexico does business?
