1️⃣ The handover 🚴
So, the French biking and running gear powerhouse, Alltricks, is passing the baton but not slowing down. Founded in 2008, it saw a bit of calm after the storm in 2023, with a 5% sales climb to $245M, thanks to its parent, Decathlon. Remember when they scooped up Troc Vélo and spread their wings with stores in Bordeaux and Villeneuve-d'Ascq? Classic Alltricks, always on the move.
2️⃣ The growth engine 🔧
"Expansion is the name of the game," they must've thought. With 6M items shipped to 61 countries and a striking 850 brands under their belt, they're not just playing; they're changing the game. Their "Second Life" service? A whopping 70% jump in turnover, breathing new life into 10,000 bikes. That's Alltricks, turning old into gold.
3️⃣ Logistics leviathan 📦
Their secret weapon? A spanking new 25,000 square meter warehouse in Châteaudun, joining forces with their original 13,000 square meter giant. With over 100,000 references stocked, they're promising a 24-hour turnaround. It's not just a warehouse; it's a statement.
4️⃣ Looking ahead 🚀
With 2023 in the rearview mirror, Alltricks isn't hitting the brakes. The new co-CEOs, Nicolas Burger and Stéphane Rosi, are at the helm, ready to push international sales and double down on the circular economy. "Here's to going further, faster," they're probably toasting. With Alltricks, the journey's just as thrilling as the destination.
❓ Can Alltricks sustain its growth?
