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- ๐ Recommence Fashion Boom in Europe๐
๐ Recommence Fashion Boom in Europe๐
Plus: Could Quick Commerce be The Next Big Thing in India?

Welcome to MarketMaze, the #1 newsletter in the Marketplace and E-commerce space that keeps professionals ahead of the curve by keeping them smart and up to date with the latest insights in just 5 minutes weekly
๐This week maze:
1. The Big Story ๐ง
Recommence Fashion Boom in Europe๐
2. Data ๐
Could Quick Commerce be The Next Big Thing in India?
3. News ๐
๐ Amazon, Otto, eBay, Walmart, Walmart, Amazon, AliExpress
๐ Yoox, Vinted, Shein, OTTO, VestiaireCollective
๐ Uber, Just Eat, Instacart, Deliveroo, Glovo, Swiggy
๐TikTok, Meta, Schibsted, Shozon, Zooplus, Apple, KaDeWe
4. Deals ๐ฆ
Daydream, Finaloop, AliExpress, Alibaba, Recyclehero
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1. The Big Story ๐ง
FoxiIntelligence and eBay's 2024 report reveal fashion recommerce growth and consumer preferences.
๐๏ธ Second-Hand Market Growth

France: 17.8% share in 2023, up from 11.3% in 2019
UK, Italy, Spain: Significant increase in second-hand market
Recommerce is a dynamic trend in Europeโs fashion sector
๐ฑ Sustainable Fashion Trends
77% of global consumers spend more on pre-loved goods
70% plan to continue spending on pre-loved in 2024
Reasons: Save money (62%), save planet (26%), find specific items (25%), cheaper brands (24%)
๐ Rise of Mixers

Mixers: Combining new and second-hand purchases
Germany: 7% mixers, France: 28% UK: 24%, Italy: 12%, Spain: 10%
Decrease in buyers focusing only on new items
๐ Vinted vs Fashion Giants

Vinted leads over Zara and H&M in Europe
Gaining market share in every European country
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2. Data ๐
TechCrunch reports that Blinkit, Zepto, and Swiggy's Instamart are revolutionizing urban grocery shopping in India with 10-minute deliveries. Still the online share remains low. Is there potential for grocery q-commerce to overtake e-commerce?

๐ Quick Commerce in India
Blinkit, Zepto, and Swiggy's Instamart are leading QC in urban India.
Consumers love 10-minute grocery deliveries.
Companies are on a profitable path with investor backing.
๐๏ธ Consumer Adoption and Market Size
Urban millennials are quick to adopt QC services.
E-commerce sales in India are $60-65B, still low globally.
Traditional retail models, especially kirana stores, may be disrupted.
Digital channels attract significant interest across age groups.

Online grocery penetration in India to grow from 2% to 4% in 5 years.
Indian market is highly unorganized compared to other developed markets.
Likely transition from traditional retail directly to online.
๐ฟ Sustainability and Logistical Concerns
Concerns over greenwashing as QC scales up.
Sustainability credentials are impacted.
Dependence on 'dark stores' raises logistical and environmental issues.
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4. News ๐
๐ Mass merchant
โถ๐ช๐บ Amazon AI expands product listings to sellers in France, Germany, Italy, Spain, and the U.K. The tools generate descriptions, titles, and details, speeding up the listing process. Over 30,000 sellers now use these tools.
โถ๐ฉ๐ช Otto hikes fees, partners react strongly. Otto's fee changes effective August 1: basic fees up from $43.30 to $108, commissions up by 1-8%, hardware sales fees increased from 7% to 13%. Fee adjustments announced for October, sustainable products to see reduced commissions.
โถ๐บ๐ธ eBay Enhances Feedback Removal Policy. eBay has updated its feedback removal policies to ensure fairer and more consistent outcomes for sellers. Over a dozen policy changes are now in effect, making the process more streamlined and grounded in policy.
โถ๐บ๐ธ Walmart beats Amazon with smaller, frequent orders. Walmart CFO John David Rainey states that Walmart+ members are making more frequent and smaller orders. This trend has driven Walmart's revenue up by 6% to $161.5B, with a 21% growth in e-commerce sales.
โถ๐บ๐ธ Walmart launches new Digital Landscapes tool. Walmart Data Ventures launched Digital Landscapes, a tool inside its Luminate platform, to help suppliers track online shopper behavior. This beta launch on June 5 will enable better marketing and sales strategies, with general availability expected this summer.
โถ๐ฐ๐ท AliExpress, Temu, Qoo10 sell unsafe products. South Korea's consumer safety agency found that 30% of tested products, including toys, sold on AliExpress, Temu, and Qoo10 did not meet safety standards. The agency tested 88 items, finding issues in 27, prompting tighter regulations for foreign e-commerce platforms.
๐ Fashion & Beauty
โถ๐จ๐ณ Yoox Net-A-Porter exits China amid low sales to focus on more profitable markets amid weak consumer spending. This move highlights a trend where luxury retailers face challenges in China due to shifting consumer behaviors.
โถ๐ฌ๐ง Sojo and Vestiaire offer new repair service in the UK, with plans to expand. This service aims to reduce returns and increase sale value of pre-loved items by providing easy alterations and repairs.
โถ๐ฌ๐ง In The Style partners with Tescoโs F&F to launch a 22-piece summer collection. The collection will be available on the ITS app and in 300 Tesco stores from June 20, offering versatile, mix-and-match outfits.
โถ๐ช๐บ Vinted makes prices transparent after after complaints led to negotiations with the European Commission. Now, the second-hand platform shows the total price upfront, including buyer protection. More clarity is needed on shipping costs.
โถ๐จ๐ณ Shein uses AI tech for faster fashion production. Shein partners with NTX to use AI for faster fashion production. New designs can be launched in 7 days, with delivery in 5 days. The eco-friendly Cooltrans technology reduces environmental impact and speeds up the entire process.
โถ๐บ๐ธ Kleinfeld launches bridal resale site. Kleinfeld Bridal launches KleinfeldAgain.com, a resale platform for pre-owned wedding dresses, targeting savvy, tech-forward brides. The commission-free site offers hundreds of verified gowns, providing a solution for both buyers and sellers.
โถ๐ฉ๐ช OTTO launches new circular fashion line. OTTO presents its new Circular Collection, featuring 18 items including trousers, tops, and dresses, priced from $20 to $70. All items can be recycled into new fibers. By 2025, OTTO aims for full sustainability and climate neutrality by 2030.
โถ๐ซ๐ท Vestiaire Collective uses AI to expand. Vestiaire Collective uses AI to launch Chinese, Dutch, and Swedish websites, expanding its global footprint and improving customer service. Demand in Hong Kong rose 208% over three years. New AI increases efficiency, accuracy, and growth in local markets.
โถ๐ฉ๐ช Recyclehero transforms textile recycling in Germany. Recyclehero, founded in 2020 by Nadine Herbrich and Alessandro Cocco in Hamburg, collects old clothes and recyclables from homes in five German cities. They use climate-neutral e-bikes and aim to boost local recycling and reduce waste.
๐ Food & Grocery
โถ๐บ๐ธ Uber Eats launches Courier Pick and Pack service . Uber Eats launched a service where couriers pick and pack orders from supermarkets. This tech connects couriers with customers in real time for accurate substitutions and order preferences.
โถ๐ฆ๐น Food delivery workers strike during Euro match. Food delivery workers are striking during Austria's Euro match against France. They demand an 8.7% wage increase, but employers only offer 5.8%. Lieferando and Foodora foresee minimal impact.
โถ๐ฉ๐ช Just Eat Takeaway partners with Amazon in Europe. Europe's largest food delivery firm, Just Eat Takeaway, teams up with Amazon to offer free delivery for Prime members in Germany, Austria, and Spain. This partnership aims to enhance customer convenience and expand market reach. The service launches through Lieferando in Germany and Austria, and Just Eat in Spain.
โถ๐บ๐ธ Instacart launches shoppable ads on YouTube. Instacart is expanding its retail media by launching shoppable YouTube ads. This allows users to buy products from videos and get same-day delivery. Partners like Clorox are testing this, using Instacartโs data for targeted ads. This follows Instacart's 2024 Google Shopping collaboration.
โถ๐ฌ๐ง Deliveroo launches Plus Diamond service in UK for $25/month. This premium service offers priority delivery, an on-time guarantee, and access to exclusive restaurants and luxury stores, catering to frequent users seeking added convenience and exclusivity.
โถ๐ฉ๐ช Delivery Hero fights for future with Sachem Head. Delivery Hero is facing pressure from activist investor Sachem Head to become profitable. CEO Niklas รstberg has been emphasizing profitability, but the companyโs stock struggles. Sachem Head, holding 3.6%, pushes for board changes, aiming to replace รstberg. Delivery Hero recently sold its Taiwan business to Uber Eats for โฌ878M, part of ongoing restructuring efforts.
โถ๐บ๐ฆ Glovo's Ukrainian delivery services grow 23%. Glovo's Ukrainian services grew 23% compared to pre-war levels. The Spanish company plans more investments, having already invested over โฌ100M in Ukraine. Glovo operates in 37 cities, including new ones in eastern Ukraine. Operations resumed in March 2022 after a brief halt due to the invasion.
โถ๐ฎ๐ณ Swiggy launches recruitment support for restaurants. Swiggy has launched a Recruitment Support initiative to help restaurants tackle staffing challenges. This initiative connects restaurants with top staffing experts like Apna, WorkIndia, Kaam, and Shiftz to find qualified candidates. It is integrated into the Swiggy Partner App, making hiring easier and more cost-effective.
๐General
โถ๐บ๐ธ TikTok Symphony suite boosts brand purchase intent by 38%. TikTok's new AI tools, including Digital Avatars, enhance global reach and creative impact, empowering creators and brands.
โถ๐ช๐บ Meta delays AI launch in Europe over regulations. Meta delays its AI launch in the EU due to Irish DPC's concerns over data privacy. Meta's global privacy policy director expresses disappointment, while privacy advocates call for stricter commitments.
โถ๐ณ๐ด Schibsted to cut 250 jobs for cost efficiency in the Nordic region. This restructuring follows the divestment of their news media business. CEO Halvorsen emphasizes this as the start of ongoing improvements.
โถ๐ฆ๐ช Shozon Marketplace Launches in the UAE, offering free listings for real estate, cars, jobs, and classifieds. Users get referral rewards and benefit from affordable ad boosts. Licensed by Dubai Economic Development, Shozon ensures a secure platform.
โถ๐ฉ๐ช Zooplus to Open Marketplace. Zooplus, with 17 years in the pet supply industry, will launch a marketplace in November. The Munich-based company aims to expand beyond its 8,000 product range. CEO Geoffroy Lefebvre highlighted their customer-centric approach at Shoptalk Europe.
โถ๐บ๐ธ Apple ends Pay Later feature after 2 years. Apple ends its U.S.-only Pay Later feature, launched in March 2023, to integrate Affirm for global installment loans. New loans through Pay Later stopped as of Monday, but existing loans remain manageable via Apple Wallet.
โถ๐ฉ๐ช KaDeWe closes online shop amid restructuring. KaDeWe, Berlin's luxury department store, is closing its online shop as part of a restructuring plan. The decision affects 26 employees, who will leave by August's end. KaDeWe shifts focus to in-store business under new owner Central Group.
5. Deals๐ฆ
โถ๐บ๐ธ Daydream secures $50M to launch an AI-powered search engine for e-commerce. The platform, to be launched in the U.S. this fall, aims to provide personalized shopping results using generative AI and machine learning.
โถ๐บ๐ธ Finaloop scores $35M for accounting software to simplify bookkeeping for e-commerce retailers. The company, founded by Lioran Pinchevski, uses automation to manage transactions, bookkeeping, and inventory. With a 400% customer base growth, Finaloop now handles $13B in GMV.
โถ๐จ๐ณ AliExpress denies acquisition talks with Homeplus. AliExpress has denied involvement in M&A talks with Homeplus. Local media suggested MBK Partners considered AliExpress a potential buyer for Homeplus Express. AliExpress Korea stated their priority is consumer rights and local seller support.
โถ๐จ๐ณ Alibaba denies Lazada Thailand sale talks. Alibaba denied the rumors of selling its Lazada Thailand unit. They continue to invest in Lazada, spending $7.4B so far. Alibaba is expanding globally amid an economic slowdown at home, with a 60% revenue rise in the International Digital Commerce Group.
โถ๐ฎ๐ณ Zepto raises $665M, valuation hits $3.6B. Zepto, a quick delivery app, raised $665M, doubling its valuation to $3.6B. The Series F round was led by Glade Brook, Nexus, and StepStone Group. Zepto plans to expand its dark stores to over 700 by March 2025.
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Artur Staลczuk Chief Strategy Officer at Packhelp, the leading European packaging marketplace. Previously worked ~8 yrs at Bain & Co. In the past, Digital Transformation Director at the leading Polish convenience chain ลปabka and Entrepreneur that co-launched 3 startups
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