Microsoft Advertising introduces tools to help brands & retailers monetize first-party data, simplify operations, and boost revenue with minimal effort.
Retailers often face challenges monetizing first-party data.Curate for Commerce by Microsoft helps them monetize with ease.It drives incremental revenue while reducing operational strain.With minimal investment, retailers can expand revenue streams fast.Microsoft's support team manages advertiser relationships directly.Top retailers already see growth using this turnkey solution.This approach creates seamless revenue opportunities with low risk.
Curate attracts non-endemic brands, boosting retailers' audiences.This connects advertisers with highly reliable first-party data.It enables personalized ads that shoppers find relevant.Retailers maintain control over ad relevance to shoppers.This simplifies media operations, combining data & monetization.Microsoft ensures streamlined access to high-value audiences.Retailers now leverage new revenue from off-site ad placements.
SPB offers brands cost-per-sale ads, ensuring ROI-driven results.Ads appear across Microsoft Edge, Bing & partner retail sites.Advertisers set 1 campaign for multiple retailers, saving effort.SPB personalizes shopper experiences with data-driven insights.Beta tests show strong sales & operational efficiencies.Clients like Publicis praise the model’s cost-effectiveness.SPB broadens advertisers’ reach across Microsoft’s network.
Microsoft’s commerce media focuses on AI & market expertise.Its network spans diverse regions, demographics & ad channels.Retailers gain better tools to engage their core audiences.First-party data powers these tools for precise targeting.Microsoft simplifies operations for both brands & retailers.New tools reshape commerce media to drive customer loyalty.With Curate & SPB, Microsoft transforms shopping experiences.
Will Microsoft’s tools redefine the retail media landscape?
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